A graphic designer by trade with experience at every level of marketing I have a passion for marketing and automation for the busy entrepreneur, I’m here to support you and your growing business as an expert in branding and digital marketing. I'm your guide and here to help you choose the best platforms and initiatives that help you grow without sacrificing your sanity.
No business is ever the same... so why should you have to choose a cookie cutter package. We're a good if you’re…
• A small business owner who isn’t sure where to start with your brand
• A developed business that’s plateaued and unsure of how to level up
• A confident brand that needs a refresh and to find new growth opportunities
Take a look at the services developed around what I do best.
Brand Strategy Consulting
When you feel there is a disconnect in between where you are and where you want to be, it's time to re-evaluate where you stand in the marketplace.
What's included:
• Brand Positioning to help hone where you are in the market and what your message is.
• Creative Direction; Visual brand guidance as you work toward a stronger and more cohesive brand look with options for content creation, photoshoot management and brand visuals.
• Platform Audit; A walk-through of every platform you are currently using with an actionable takeaway list of changes that will help your SEO, brand communication and customer experience.
• Actionable Next Steps; Whether a one time consultation and audit or a long term relationship to support you in your growth, our time together is meant to give you tips to help you both today and in the future.
Brand Identity Design
Your brand is so much more than a logo and they way you greet the marketplace matters. Strengthen your business with a full brand identity that speaks directly to your ideal customer.
What's included:
• Strategy always comes first! An in-depth brand kick-off call to understand your brand, audience, business goals, and more.
• Logo design; full suite of logo files including primary logo and necessary logo alternates
• Full brand suite design including brand colors, typography, brand voice; brand reference guide PDF provided
• Proper licensing of any fonts and photography
• File use guide (web vs. print, primary vs. alternate)
Website Design + Automation
Whether it's a brand refresh or starting from scratch, websites are no longer an option for budding businesses. If all social media disappeared tomorrow, sleep safe knowing your business won't. It's a home base and your brand's first impression. Invest in a website that is not only beautiful, but functional for both you and your clients.
What's included:
• Custom Developed website that reflects your brand and your vision.
• A functional website that works for your business long term, because you shouldn't have to call a developer every time you want to change a picture.
• SEO-optimized website based on your business goals
• Cross Platform Automations to keep things running smoothly, even when you need to step away.
• Customer Journey Mapping
• Domain Setup and Transfer Service
• Training and On-going Web Support
Platform Audits + Automation
You shouldn't have to be tied to you computer in order to run a successful business. I my goal is to help support in you creating a business that allows you to enjoy life the way you planned before going out on your own
• Review of current design and marketing on all sales channels
• Actionable task list takeaway; A PDF review of all the audit findings, with a takeaway list to help increase web traffic, sales, and on your own after our call. This one is for the doers that need a little guidance from an outside marketing eye.
• Cross Platform Workflow automations to streamline, save time and keep things running smoothly while you are away.
• Email Marketing Setup and Automation; Email marketing should account for 20% of your sales.. if you don't have email, don't sleep on this one. I am here to help.
Day Rate Maintenance
Created knowing you need marketing help, not a full time marketing team; Day rates are for those with a growing digital task list that keeps pulling you away from the work you love. You know it needs to get done but not sure where to start. Booked as a half day(4 hours) or a full day(8 hours). A date is booked to be fully dedicated to you.
At the beginning of the day we start with a 15-30 minute call to discuss all the task items you hope to tackle together. Then I dive into the day getting as much of the list done as I can during that time. No interruptions, no other client work but yours!
Items this might include:
• Website Updates
• Email Campaign templates
• Small graphic design projects to support your business.. (i.e. ads, template, collateral)
• Automations
Details:
• Task List sent no later than 24 hours before. (items prioritized by matter of importance)
• 30 Minute Kick-Off Call in the morning to discuss task list.
• Dedicated day for you alone as I tackle the task list top to bottom.
• End-of-day review of all tasks completed.
Interested in design and digital marketing?
I can’t wait to connect and learn about your business!